art for the greater good

Media release – June 26, 2008
Secret collaborative work by 88 NZ artists to be unveiled in Takapuna next Tuesday

Eighty eight artists have contributed to produce one large piece of art for the New Zealand Art Guild’s annual exhibition opening at at Takapuna next week.

The merging of all the small paintings creates one large piece of art with proceeds going to the Mental Health Foundation of New Zealand.

Guild spokeswoman Sophia Elise said the image of the collaborative work would not be known until the opening night at the Bruce mason Centre next Tuesday, July 1.

"It is being kept secret, even from those participating in it, until the opening night unveiling. And we’re thrilled to be working with the foundation this year to increase awareness and help people suffering from mental health problems. "

Elise said 20 percent of the proceeds from the annual exhibition sale will be donated to the foundation. The artwork will be auctioned on Trademe July 19-29.

The NZ Art Guild was formed in 2004 to promote artists at all stages of their careers.

Media advisory: For further information, comment, photos, or interview contact Sophia Elise on 027 630 1810 or Kip Brook at Word of Mouth Media NZ on 03 374 5426 or 0275033 855 or www.wordofmouthnz.com